Build
ZAHARA Skin and Body
A skin and body clinic in North Beach, Perth, with a working business and a website that did nothing for it. Now live on its own domain with the full treatment catalogue, and every route on it ends in a booking.
- Client
- ZAHARA Skin and Body
- Stack
- Next.js, Vercel, Resend, Mailchimp
- Timeline
- Brief to live site in three days. Full catalogue and own domain live September 2026
The problem was never the design. Nothing on the old site led anywhere, and the booking system customers actually used sat somewhere else entirely, so the site and the business were running in parallel rather than together. The rebuild put them back in the same place. Seventeen treatment pages now carry the catalogue in the clinic's own words, each one ending in a booking, and the booking still happens in the system the clinic was already running, so no customer had to learn anything new and no member of staff had to be retrained. Gift vouchers and workplace massage were given their own routes, because they are different purchases arriving with different questions and burying them in a treatment list loses both. The clinic's email and mailing list were set up in the owner's own accounts from day one rather than created here and handed over later, which means there is nothing to unpick if the clinic ever changes supplier. The slowest part of the job was not the build. It was waiting for photographs.
What Was Delivered
The four areas this practice works in, and what this engagement covered in each. Three of the four were in scope here, and the rest are listed so the shape of the job is visible rather than implied.
- Offer and pricing
- The treatment catalogue rewritten as seventeen purchasable routes in the clinic's own words, with gift vouchers and workplace massage pulled out as distinct purchases rather than buried in a treatment list, because they arrive with different questions.
- Systems and software
- A new site on the clinic's own domain, with booking left in the practice system the clinic already ran, so no customer had to learn anything new and no member of staff had to be retrained. Email and the mailing list were set up in the owner's own accounts from day one.
- Customers and demand
- Every route on the site ends in a booking, and the social profiles were reset at the same time so the business reads the same way wherever somebody finds it.
- Structure and complianceNot in scope
- Entity, records, insurance, and what the rules allow a business to claim. The things that bite later rather than today.